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Business · Facts & stats

Business facts & stats

7 fact-checked facts about business basics, entrepreneurship and competitive strategy, each with the reason behind it. 5 more are in today's round and join this page after it closes.

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The basics

What does 'B2B' stand for?

AnswerBusiness to business

B2B companies sell to other businesses rather than consumers.

What is a market with only one seller called?

AnswerMonopoly

A monopoly has a single supplier of a product.

Going deeper

What does SWOT stand for?

AnswerStrengths, weaknesses, opportunities, threats

SWOT is a simple strategic planning framework.

What is a 'minimum viable product'?

AnswerThe simplest version of a product that lets you test demand

An MVP helps founders learn from real users quickly.

What is a 'unique selling proposition'?

AnswerWhat makes an offer stand out from competitors

A USP is the clear reason customers pick one offer over another.

Expert level

Which author popularized the term 'disruptive innovation'?

AnswerClayton Christensen

Christensen described it in The Innovator's Dilemma (1997).

In Ansoff's growth matrix, selling new products in new markets is called what?

AnswerDiversification

Diversification is the riskiest of Ansoff's four growth strategies.

Know these cold?Today's round is five questions like these, 20 seconds each. Your streak and level follow you to every arena.Play today's round